Cardiff Metropolitan University

We are a global university rooted in Wales and with a history of practice-focussed and professionally oriented education dating back to 1865. Our vision emboldens this commitment to education, research and innovation undertaken in partnership with our students, governments, business and industry and with tangible benefits for individuals, society and the economy.

We are committed to ensuring that every student has the opportunity to fulfil their full potential to make outstanding graduate-level contributions to their own and future generations through sustainable economic growth and social cohesion for our city, Wales and the wider world.

Key contacts for any enquiries

General Enquiries
Phone: 029 2041 6044
Email: askadmissions@cardiffmet.ac.uk

BSc (Hons) Sport Development
Alex McInch - Programme Director
Email: amcinch@cardiffmet.ac.uk
Tel: +44 (0)29 2041 5402

BSc (Hons) Sport Management
Elizabeth Lewis - Programme Director
Email: eaolewis@cardiffmet.ac.uk
Tel: +44 (0)29 2041 6476

MSc Sports Leadership & Management
Mark Lowther – Programme Director
Email: mlowther@cardiffmet.ac.uk
Tel: +44 (0)29 2041 7076​

Associated courses

BSc (Hons) Sport Development
The BSc (Hons) Sport Development degree focuses on developing students’ intellectual knowledge and understanding of sport development within a local, national and international context, with a focus on school, community and elite sport. Course content considers the macro and micro components of effective sport development in relation to sport policy, sport management and marketing and the structure and resourcing of sport. Students will complete compulsory problem-based learning and work placement modules, facilitating a better understanding of both the theory and practice of sport development and the relationship between the two. The Sport Development course aims to ensure that students are independent, knowledgeable, creative, work-ready graduates, who will impact on peoples’ perceptions of and engagement with sport and physical activity.

Learning and teaching methods include lectures, seminars, workshops and tutorials and staff and students are expected to support these sessions via a Virtual Learning Environment. We aim to provide student-centered learning opportunities that deliver a quality and flexible learning environment. Through the teaching and learning methods and the embedding of 'EDGE' (enabling the development of graduate employability) students will be equipped with, develop and be able to demonstrate a broad range of graduate attributes and enable students to apply theory to practice. On graduation students are anticipated to follow careers in in sports development, leisure/sports management, coaching and teaching.

BSc (Hons) Sport Management
​The Cardiff Metropolitan BSc (Hons) Sport Management Degree enables students to develop the critical understanding, professional knowledge, skills and attitudes needed to take up a managerial position in the fast expanding sport industry. Core modules enable students to reflect on sport management as an activity, the impact of that activity and the underlying business principles that help to sustain and develop the sport industry. There is a focus on entrepreneurship and strategic thinking, with potential to define and develop ideas for sport related products and services. Students are challenged to understand the operational issues that affect sport organisations and the legislative framework within which sport organisations exist. As part of their studies, students will discover the similarities and differences between not for profit, commercial and public sector sport services and understanding of different industrial contexts.

Learning and teaching methods include lectures, seminars, workshops and tutorials and staff and students are expected to support these sessions via a Virtual Learning Environment. We aim to provide student-centered learning opportunities that deliver a quality and flexible learning environment. Through the teaching and learning methods and the embedding of 'EDGE' (enabling the development of graduate employability) students will be equipped with, develop and be able to demonstrate a broad range of graduate attributes and enable students to apply theory to practice. On graduation students are anticipated to follow careers in sport facilities management, health and fitness management, sport management consultancy, teaching and lecturing, sports event management, sports development and in sports development and in public, not for profit and public sports organisations.

MSc Sports Management and Leadership
This is a contemporary programme targeted at professionals and practitioners working in the sport and leisure industry who wish to develop their leadership practice and/or seek new opportunities. The programme is equally attractive to recent graduates as well as international students seeking to develop their knowledge and employment potential (via a supervised placement or consulting internship). Drawing on management and leadership perspectives the programme critically examines the sport and leisure industry, its context and current challenges. There is a clear focus on applied and experiential learning. This is achieved by drawing extensively on sports organisations operating across all sectors of the industry and on using external speakers who are experts in their field to bring real life issues and challenges into the lecture setting. A high quality experience is provided with teaching undertaken in small groups and an emphasis on interaction and group work.

All students study five core modules, which embrace key management and leadership topics as well as research skills and the development of a personal leadership plan. The contact teaching time for each 20 credit module is usually four days with some additional days allocated for induction and presentations. Completion of the MSc requires students to undertake a sustained and significant piece of research either as a traditional dissertation or a final project. On graduation students are anticipated to follow careers in sport facilities management, health and fitness management, sport management consultancy, teaching and lecturing, sports event management, sports development and in public, not for profit and public sports organisations.