19/11/2024

Bespoke management course starts in February 2025

Learners can now apply for the Principles of Sport & Physical Activity Management & Marketing micro-credential learning opportunity

Ready for the course from Cardiff Metropolitan University starting in February 2025? Applications are now open for managers and aspiring managers in the sport and physical activity sector to join the new qualification.

The first module of the Certificate of Higher Education in Sport Management will be Principles of Sport & Physical Activity Management & Marketing. With the micro-credential learning pathway offering increased flexibility and accessibility, the module will also function as a standalone qualification.

Offering 10 CIMSPA CPD points, one micro-credential is equivalent to an ILM or Chartered Management Institute Level 4 Certificate in Management and Leadership. Its flexible delivery allows sector professionals to complete the qualification more easily around work and life commitments thanks to its unique structure tailored to sector professionals.

Find out more about micro-credentials

Apply now

Essential knowledge

The initial learning opportunity will provide learners with an understanding of the nature of marketing and management within the sport and physical activity sector. Through the course’s teaching and independent learning activities, sector professionals will be able to develop their critical management skills and apply them to their work.

Starting from a big-picture approach, the qualification teaches essential theories and concepts within the sport and physical activity market and leadership principles. It then dives deeper, ensuring that attendees gain a more thorough knowledge and understanding of well-established ideas and methods key to managing business functions, strategic planning and marketing of sport and physical activity organisations.

By the end of the 24-week learning period, course graduates will be able to confidently identify key challenges faced by managers and ways in which to address them. Tutors will offer support and guidance with weekly prompts to ensure that learners stay on track throughout.To gain the qualification, learners will showcase their knowledge in a personal development portfolio and a case study report in which they will demonstrate an understanding of a systems view and the issues involved in the management of an organisation in the sector.

 

“This introductory course is focused on the sport and physical activity sector and designed to provide learners with the foundations of management and marketing models and theories that can be utilised in frontline planning, organising, controlling, leading and decision-making in an organisation.

“The micro-credential will provide an understanding of historical developments and prominent theories within the discipline of management and leadership and how they can be applied in a range of sport and physical activity organisations.”

Steve Osborne, Programme Director

Practical and affordable

The range from macro-level system understanding to detailed knowledge demonstrated through the course assessments will stand attendees in good stead to apply the learning in their current role and progress in their career in the sector.

The qualification’s standalone value is cost effective, too, at £800 for the module. This avoids the major upfront cost of a full higher education certificate while still providing the option to stack modules as and when desired.

Applying

The university welcomes applications from all learners who would benefit from the course. Applicants are considered on the basis of their individual merits, with a wide range of formal qualifications alongside relevant work experience being taken into account.

Already skilled in this area? Learners can also provide evidence of qualifications completed with other training providers or apply for accreditation of prior experience for up to three of the six courses on this micro-credential pathway. This means that you could gain this qualification by demonstrating your existing knowledge, ready to stack with later modules to achieve the full Certificate of Higher Education.

The application window will close on 31 January 2025, with module learning starting on 3 February 2025.

Apply now

Our strategy

Individual and collective professional recognition for the sport and physical activity workforce.